Selling Parameters
Details Description
Even if fermented soybeans do not have aversive smell, most teenagers who are used to hamburgers and other instant foods do not favor fermented soybeans. We have developed fermented soybean chocolate for young children and teenagers.
By looking at results from the product sampling party, it is expected that the sales will increase not only in children/teenager, but also in adults. The market is infinite, and is likely to be the main product to increase the company sales dramatically.
Company Profile
With the slogan "Love our soybeans and health", the company was found in September 2004 and specializes in fermented soybean products. We use 100% domestic soybeans, and have trust and pride for our domestic agricultural products. The company's reputation is ever-growing due to increasing interests in 'well-being'. In 2005, the company was awarded Food & Health Ministry Award in Jeonju Fermented Foods Expo. In 2006, $100,000 worth of products were exported to U.S.A. The product is produced with 100% domestic soybeans. Also, consumers can easily use the product since there aren't any aversive smells unique to fermented soybeans. Because the products do not contain the aversive fermented soybean smell, there are various products for the consumers, including fermented soybean drink, fermented soybean powder, fermented soybean pill, fermented soybean candy, fermented soybean pastry, fermented soybean chocolate, and fermented soybean noodle.
